Content in Context opens with three in-depth Forums providing insights into key areas of your PreK-12 learning resource business: Content Development, Ed Tech, and Sales & Marketing.

The main conference programming is framed by general sessions that explore major themes with breakout sessions offering practical and specific strategies across two recurring strands:

  • Content in Practice
  • Sales & Marketing

View the complete schedule below.

Wednesday, May 24, 2017

0:15 – 11:00 am

8:00 am – 7:00 pm Conference Registration Desk Open
9:00 am – 4:30 pm Ed Tech Forum
Making Student-Centered Education Sustainable: Identifying technologies critical to creating successful solutions
Location: Chemical Heritage Foundation
9:00 am – 12:30 pm Content Forum
Content Creators’ Reboot
Location: Chemical Heritage Foundation
1:30 – 4:30 pm Marketing Forum
Navigating a Complex and Fragmented Market
Location: Chemical Heritage Foundation
5:30 – 7:00 pm Opening Reception
Location: Loews Philadelphia Hotel
8:30 pm – ? Game Night
Location: Loews Philadelphia Hotel

Thursday, May 25, 2017

7:30 am – 4:00 pm Conference Registration Desk Open
8:00 am – 4:30 pm
Networking Hub
8:00 – 8:45 am

Breakfast

8:45 – 9:00 am Welcome Remarks
9:00 – 9:45 am Keynote

Jonathan Knee, Author of Class Clowns, Professor, Columbia Business School

9:45 – 10:15 am Message from AAP’s CEO & President Maria Pallante
10:15 – 10:45 am
Refreshment Break & Book Signing
10:45 – 11:45 am Breakout Strands

11:45 am – 12:45 pm Lunch

Featured speaker: Fred Bramante, National Center for Competency-Based Learning

Sponsored by: red-square-tcm_130

12:45 – 1:15 pm Dessert Reception
1:15 – 2:45 pm Breakout Strand

1:15 – 2:00 pm Breakout Strand

2:00 – 2:45 pm Breakout Strand

2:45 – 3:15 pm Refreshment Break
3:15 – 4:00 pm General Session

Navigating Today’s Education Policy Change

5:30 – 7:30 pm Conference Registration Desk Open
6:00 – 9:30 pm AAP Celebrates the Golden Lamp Awards and Lamplighter Honors

Friday, May 26, 2017

7:30 – 11:30 am
Conference Registration Desk Open
8:00 – 9:00 am

Breakfast—Annual Meeting and Networking

9:00 – 11:45 am Networking Hub
9:00 – 9:45 am Breakout Strands

9:45 – 10:00 am
Refreshment Break
10:00 – 10:45 am Breakout Strands

10:45 – 11:15 am Refreshment Break
11:15 am – 12:00 pm
Closing Keynote
Leading, Learning and the Modern School

Chris Lehmann, Founding Principal, Science Leadership Academy